The Co-operative aims to raise £5 million for Carers Trust during 2013 and has seen colleagues cycle from Lands End to John o’Groats; tackle the three peaks challenge; abseil down Manchester’s near 400ft CIS Tower; hold charity balls; organise coffee mornings and host a giant picnic - all raising much needed money to provide desperately needed breaks, information, advice, support and services for unpaid young adult carers facing the challenges of caring.
The fantastic milestone coincides with the news that The Co-operative Food is teaming up with consumer goods manufacturer, Procter & Gamble (P&G), to raise a further £300,000 for Carers Trust.
Until 27 August 2013, money generated from the sales of a wide selection of P&G products will be donated to The Co-operative's fundraising for Carers Trust.
Staff touched by hidden issue
Michael Fairclough, The Co-operative’s Head of Community and Co-operative Investment, said: “Young people in our communities are taking on incredible levels of practical and emotional caring responsibilities for loved ones - all too often to the detriment of their own health, well-being and aspirations - and they desperately need our support.
"This cause touches so many of our staff, members and customers. It remains an often hidden issue but together we can change that and provide the opportunities to enable young adult carers to achieve what many of their peers take for granted – to stay in school or, take up career or further educational opportunities and, to have ‘time’ to consider their own needs and aspirations.
Our Chief Executive, Thea Stein, added: “I continue to be overwhelmed by the effort that The Co-operative’s staff, members and customers are putting into its partnership with Carers Trust.
"We are hearing from young people across the UK who are thrilled that this hidden issue is being recognised and this is thanks to the staggering support of The Co-operative.”
Where the money is going
The money raised by The Co-operative will fund five “time” themed programmes designed to:
- raise awareness and understanding
- support legislative change and develop new services to provide coping mechanisms
- emotional support and a voice to help break down barriers and reduce feelings of isolation