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In Carers Week, Bloom & Wild celebrates raising over £500k for unpaid carers

Leading UK florists, Bloom & Wild started supporting Carers Trust in 2020. 15% of the proceeds of every one of their ‘Florist’s Pick Bouquet’ collection is donated to Carers Trust to fund our work to support unpaid carers across the UK.

Now, during Carers Week, (6-10 June) grateful partner, Carers Trust wants to thank them publicly.

Svetlana Kirov, Director of fundraising, Carers Trust said:

“We want to shine a bright light on the impact Bloom & Wild customers make to the lives of unpaid carers.

“Thanks to them, an incredible £534,597.85 has been raised since October 2020, which is a fantastic achievement. It’s great to have a well-known brand like Bloom & Wild on board, who care about their customers, many of whom may be unpaid carers. They make a huge difference.”

“The money has paid for life-changing support for carers through individual grants for household items like washing machines, desperately needed respite activities, training courses, essential transport costs, events and awareness raising activities.”

Charlotte Langley, VP Brand & Communications, Bloom & Wild said:

“We may not realise it, but many of us know an unpaid carer. The friend who’s looking after their terminally ill mum. The parent who left their job to care for a child with special needs. The teenager missing college to help a sibling struggling with mental health. As a company who sees the huge impact that care has on others - this really struck a chord with us. We wanted to do more to recognise the people who endlessly care wildly for others. So, we’re proud to support Carers Trust and the work they do to support these incredible people, so they can live a better life themselves.”

Bloom & Wild support helps Carers Trust deliver impactful programmes and grants where they are most needed.  Grants are one crucial way that Bloom & Wild helps support unpaid carers like Myra.

Myra cares for two of her adult children and her ex-partner. She is currently homeless, and lives between her children’s homes meaning she never has time for herself. Myra’s roles are exhausting, with her family relying on her for everything. Myra was given a Carers Trust £385 grant to go on holiday with her sister.

This will give Myra an opportunity to spend quality time with a different family member and concentrate on herself for a few days.

Myra said: “Thank you so much. It is so uplifting for me to have something to look forward to. Hopefully later in the year we will be able to get away.”

Natasha provides 24/7 care for her son who has very complex needs. He is non-verbal, has continence issues and has no awareness of danger. He requires constant supervision to keep him safe and Natasha sleeps with him at night to make sure he doesn't do anything to endanger himself.

Natasha was awarded £300 towards the cost of a treadmill and exercise clothes to keep physically and mentally healthy while in the house.

She said:

“It has given me much needed ‘Me time’ while still in the comfort of my house…I can still keep an eye on my son and make sure he's not in danger while keeping myself fit and healthy”.


Carers Week


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